THE ORDINARY SERUM

Reveal a brighter, more radiant complexion with The Ordinary Brightening Serum — a lightweight, potent treatment serum designed to tackle dullness, uneven skin tone, and dark spots, while boosting skin’s glow and youthful appearance.

✨ Key Benefits

• Brighter, more even skin tone — helps fade dark spots and discoloration for a unified, luminous complexion. 

• Radiance & Glow — Vitamin C (or other brightening actives) work to revive dull, tired-looking skin and bring back a healthy glow. 

• Anti-aging support — provides antioxidant protection against free radicals, helping to reduce signs of premature aging like uneven tone or dullness. 

• Lightweight & easy to absorb — water-based (or water-free depending on formula) serum with non-greasy texture, suitable for daily use and layering under moisturizers or other treatments. 

• Suitable for all skin types — gentle enough for normal, dry, oily, or combination skin. 

🧴 How to Use

1. Cleanse and tone your face.

2. Apply a few drops of the serum on dry skin — morning or evening.

3. Gently massage until fully absorbed.

4. Follow with moisturizer.

5. If used in the morning, always pair with sunscreen to protect skin — brightening serums may increase sun sensitivity.

✔️ Why You’ll Love It

• Minimally formulated: free from unnecessary fillers, keeping the focus on effective brightening actives.

• Lightweight, non-sticky feel — integrates smoothly into any skincare routine.

• Helps restore and maintain a clear, glowing complexion over time.